An Real-Time CDP Business Practitioner was tasked with building a report that monitored a dataflows Activation rate. Which type of Ingestion would the practitioner need to select within the Monitoring Dashboard to meet this requirement?
A.
Identities
B.
Destinations
C.
Sources
D.
Profiles
Destinations
Explanation: According to the Adobe documentation, destinations are endpoints where data can be activated from Adobe Experience Platform, such as email service providers, social media platforms, or analytics tools. The activation rate is a metric that measures how many profiles or segments are successfully activated to a destination within a given time period. To monitor the dataflows activation rate, the practitioner would need to select destinations as the type of ingestion within the Monitoring Dashboard and view the activation metrics for each destination.
Which two standard widgets are available in a Profiles overview dashboard of Real-time CDP? (Choose two.)
A.
Profiles added
B.
Profile source
C.
Identity graph
D.
Identity overlap
Profiles added
Profile source
Explanation: According to the Adobe documentation, profiles added and profile source are two standard widgets that are available in a Profiles overview dashboard of Real-time CDP. Profiles added widget shows the number of profiles that have been added to the platform
over time. Profile source widget shows the breakdown of profiles by their source type, such as batch or streaming.
A Real-Time CDP Business Practitioner is working with a client whose platforms are not adhering to data compliance measures. Which two must the practitioner use to enforce data governance for activating segments to platform destinations? (Choose two.)
A.
Destination labels
B.
Data enforcement rules
C.
Data usage policies
D.
Marketing action
Destination labels
Data usage policies
Where would a Real-Time CDP Business Practitioner go to search for Profiles by Merge Policy in the Ul?
A.
Profiles > Merge Policy
B.
Profiles > Browse
C.
Profiles > Union Schema
D.
Profiles > Overview
Profiles > Browse
A Real-Time CDP Business Practitioner is working with a client and needs to process a request to access or delete through the privacy service. What must the Real-Time CDP Business Practitioner include in the request?
A.
Segment and namespace
B.
Identity and segment
C.
Identity and namespace
D.
Last name and segment
Identity and namespace
Explanation:
According to the Adobe documentation, identity and namespace are the two required fields that must be included in a request to access or delete through the privacy service. Identity is the value of the identifier for the profile, such as an email address or a phone number. Namespace is the type of identifier, such as ECID or CRM ID.
A Real-Time CDP Business Practitioner is mapping attributes from audience data to a streaming profile export destination. They want to include Active and Expired members in subsequent incremental exports. What field must they make sure is selected when mapping attributes?
A.
segmentMembership.status
B.
profile.status
C.
event.status
D.
person.status
segmentMembership.status
Explanation: According to the Adobe documentation, segmentMembership.status is a field that indicates the current status of a profile’s membership in a segment, such as Active, Expired, or Realized. This field must be selected when mapping attributes to a streaming profile export destination to include Active and Expired members in subsequent incremental exports.
An Adobe Real-Time CDP Business Practitioner wants to create a batch segment of users for a financial services client who opened account in the last rolling 30 days. The analytics team needs an updated segment count prior to a campaign launch. What would the practitioner need to do to achieve this task?
A.
Re-create the segment
B.
Streaming segment
C.
Segment job
Segment job
A Real-time CDP business practitioner is working with a client who is requiring incoming data to appear in real time to build customer profiles. Which data ingestion type should the Real-time CDP business practitioner recommend?
A.
Source connector ingestion
B.
Batch ingestion
C.
Streaming ingestion
Streaming ingestion
Explanation: According to the Adobe documentation2, streaming ingestion is the type of ingestion that allows data to appear in real time in customer profiles. Streaming ingestion enables data to be ingested continuously from sources such as mobile applications, websites, or IoT devices. Streaming ingestion also supports identity stitching and profile merge policies to create unified customer profiles.
A Real-Time Business Practitioner wants to receive alerts when an error occurs while ingesting data from a source connection. Which method should the practitioner use to enable this?
A.
Subscribe to source flow run failure alerts
B.
Subscribe to failure alerts from monitoring Ul
C.
Create failure alerts in source workflow
Subscribe to source flow run failure alerts
A banking and insurance company has "memberid" as the unique user id for customers who land on their website from Google organic search and authenticate. Which namespace is recommended to fetch profiles for known customers?
A.
Custom namespace for memberid
B.
Custom namespace for Google Click ID
C.
Customer namespace for authenticated id
Customer namespace for authenticated id
Explanation: According to the Adobe documentation, a custom namespace is a
namespace that is created by the user to define a specific type or source of identity value that is not available in the predefined namespaces. A custom namespace for memberid would be recommended to fetch profiles for known customers who land on their website from Google organic search and authenticate, because memberid is a unique user id that is specific to this use case and not covered by any predefined namespace.
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